“Karl is one of the most inspiring people I've worked with over the last decade - a natural marketeer with an innate understanding for brands and consumers. His rare strength is strategic thinking through issues whilst bringing the creative idea's and solutions in abundance. "

           Leona Daly             ex Heineken

"Karl transformed the Hendrick's brands position in Dubai with an augmentation of the brands strategy to suit the GCC market and beautifully crafted ideas creating awareness and commercial value"

Muiris O'Riada

ex William Grants

Karl's in depth knowledge of the FMCG landcape helped deliver consistent double digit growth for Bulmer's in his tenure. In his next role with Lyre's, he helped create the Non Alcoholic category in the Gulf and a $30m business in 3 short years. 

Conor Hardy

ex Lyre's & Bulmers